Digital Marketing Specialist

Responsibilities:

Develop and implement comprehensive digital marketing strategies
Manage and optimize paid advertising campaigns (e.g., Google Ads, social media advertising)
Create and manage content for social media platforms
Conduct SEO analysis and optimize website content for search engines
Track and analyze digital marketing performance metrics
Stay up-to-date with the latest digital marketing trends and best practices

Requirements:

Bachelor's degree in Marketing, Communications, or a related field
Strong understanding of digital marketing principles and tactics
Experience with social media marketing platforms (e.g., Facebook, Instagram, LinkedIn)
Proficiency in SEO and SEM techniques
Excellent analytical and problem-solving skills
Ability to work independently and as part of a team
Strong communication and interpersonal skills; A passion for digital marketing and a desire to learn and grow